By Ma. Salve Duplito
Corporations’ budgets for Robin Hood-ish activities are usually the first to get slashed when times are hard. But a group of foundations on Wednesday said Filipino companies that integrate corporate social responsibility (CSR) activities into their operations get to keep their budgets in both good and bad times.
The League of Corporate Foundations, an umbrella organization of the biggest foundations in the country, said integrating CSR into day-to-day operations would be discussed thoroughly in the upcoming CSR Conference on July 16 to 18.
“Integration of CSR into the nature of the business is critical. It has been proven that CSR can save costs and increase productivity,” said Felipe Alfonso, president of the Lopez Group Foundation.
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